Why Luxury Brands Matter
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Arts and Lifestyle

Pucci at 60: Viva la dolce vita!
He was ahead of his time; understood the needs of women and how to bring out their inner beauty. Quickly, with a sense of style and elegance that it seems innate to the Italians, the marquis Emilio Pucci di Barsento invented a fluid timeless chic adored by the jet set. The brand and house of Pucci celebrated the founding of this fashion institution first established in 1947 last week in a swirl of psychedelic balloons in the city of Florence. The colours of magenta, Tuscan blue, lime green in a swirl of graphic design portrays a house style often copied but never imitated. Pucci celebrated jerseys and sportswear with vibrant colour prints, which became a hallmark of the 1960s are back in vogue today with ever more élan.

Emilio had a knack of knowing how to liberate the female form in a wave of Italianissimo. His dresses were easy to wear and slide over the body, were easy to pa...

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IESE Business School: Question Your Assumptions

In a Continuous Education session held recently at IESE Business School, Professor Jeffery Pfeffer, visiting from Stanford GSB shared his insights and recommendations on how to achieve good management practices with students, alumni, and professors.


What many of us consider conventional wisdom is not always proven fact. For this reason Pfeffer warns against making decisions based on assumptions, stressing that managers need to "have the courage to challenge convention".


Practicing evidence-based management is about having th...

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